I have screamed at vendors in the past for resorting to using fear uncertainty and doubt (FUD) to promote their wares. This does little more than a blistering disservice to the industry as a whole. Terrorizing potential customers into buying your product is a one way ticket on the shame train.
This morning Nick Selby let a PR hack have it. And I mean HAVE IT for their excessive use of FUD.
From Nick’s site:
Marge, yours was the worst kind of fear-mongering. Where understanding actual attacks against SCADA systems is so important, you’re using that fictional example – in which lazy, non-fact-checking journalists re-spewed rubbish and were later humiliated for doing so – as the pretext to try and get me to meet with you?
Lady, I write a security blog and run a company that deals in response to actual security incidents. Our clients are serious people with serious issues to solve, and no time whatsoever for bullshit.
Did you hope I was some kind of uninformed, lazy, press-release-consuming, video-news-release running hack journalist who would just suck that crap down and spew it out on the other side?
$deity love ya man! To the lazy PR hacks out there, you’re making the good ones look really bad. Time to step up your game and actually earn your paycheck.
A must read.
Source: Article Link
(Used under CC from jox.)